LOURO.TRAINING
REGISTRATION CLOSES MAY 10 AT NOON. KICKOFF MAY 11.
Summer Shred 2026

FOCUS · DISCIPLINE · RESULTS

8 WEEKS TO
THE BODY YOU’VE
BEEN TALKING ABOUT.

Round three of the Louro Training transformation challenge. Custom macros, real coaching, $1,000 in cash on the line. 100+ alumni and counting. May 11 to July 3, 2026.

Spots limited. Last round sold out.

WHAT'S AT STAKE

$1,000 IN CASH. 1-OF-1 FINISHER TEE.
A BODY THAT MATCHES THE EFFORT.

GRAND PRIZE
$500

Best male transformation. Last round, the winner won alongside his wife who took the female prize. They signed up together. Just saying.

GRAND PRIZE
$500

Best female transformation. Judged on dramatic change, not leanness. We're rooting for you.

FOR EVERYONE WHO FINISHES
FINISHER TEE

1 of 1, custom designed. Not for sale. Only available to people who finish what they started. The drafts are already dope. You'll like em.

YOU SIGNED UP. NOW IT'S TIME TO SHOW UP.

THIS IS THE THIRD CHALLENGE WE'VE RUN.

It's the best one we've ever built. Not because we added more pages or fancy features, but because we've coached over 100 people through the first two rounds, studied what worked, cut what didn't, and rebuilt this program around the things that actually move the needle.

We've seen people who hadn't touched a weight in years get back in the best shape of their lives. We've seen women rebuild their strength and confidence postpartum. We've seen a husband and wife win the grand prize together.

These aren't influencers with personal chefs. They're real people with full-time jobs, busy schedules, and limited time to train. Just like you.

REAL CLIENTS. REAL RESULTS.

THE WORK SPEAKS. LOUDLY.

KIERON transformation
KIERON

First summer in a tank top after more than 50 summers of trying. Too easy.

JEREMY transformation
JEREMY

Down 18 pounds, up about 30 pounds on every lift. Strongest I've felt in a decade.

SAM transformation
SAM

Rebuilt my body postpartum without extremes. Just consistent basics.

A few of our favorites. There are dozens more. These are real people from your gym, your office, your block.

PICK YOUR LEVEL

TWO WAYS IN.
PICK YOURS.

TIER ONE
NUTRITION ONLY
$99one-time

For people who already train and just need the nutrition side dialed in.

  • Custom macros built for your body, goal, and activity
  • 20+ page Summer Shred handbook (the playbook for 8 weeks)
  • Sample meal day with full breakdown
  • Weekly check-in emails so we catch problems before they become drop-offs
  • Private Facebook group with daily access to Jake & Julie
  • Step challenge built around your lifestyle
  • Eligible for the $500 + $500 grand prizes
  • Eligible for the 1-of-1 finisher tee
GET NUTRITION ONLY
MOST POPULAR
TIER TWO
FULL PROGRAM
$149one-time

Everything in Nutrition Only, plus a complete training program matched to your level, equipment, and goal.

  • Everything in Nutrition Only
  • Plus: Your full 8-week training program delivered through TrainHeroic
  • Demo videos for every exercise
  • Detailed coaching notes per session so you know how to execute
  • Progress tracking built in
  • Two 4-week blocks so the program shifts gears just when you'd plateau
  • 3 lift sessions + 2 cardio sessions per week, structured
  • Heart rate guidance for both zone 2 and intervals
GET FULL PROGRAM

Refer a friend after you sign up, get $25 back. Both tiers.

FULL PROGRAM ONLY

8 TRACKS. ONE FOR YOU.

This isn't one-size-fits-all. After you buy, you tell us your level, equipment, and goal, and we drop you in the track that fits. Each track is built around the same top-tier strength and conditioning principles, with subtle emphasis tuned to its audience.

MALE GYM

Experienced lifter. Full commercial gym.

FEMALE GYM

Experienced lifter. Full commercial gym.

MALE HOME

Experienced lifter. Dumbbells + bench.

FEMALE HOME

Experienced lifter. Dumbbells + bench.

MALE BEGINNER

New to lifting. Smart on-ramp.

FEMALE BEGINNER

New to lifting. Smart on-ramp.

PERI / POSTPARTUM HOME

Designed by Julie. Home setup.

PERI / POSTPARTUM GYM

Designed by Julie. Gym setup.

EQUIPMENT MINIMUMS

Home programs: adjustable bench + adjustable dumbbells (or a full set across a wide range of weights).
Gym programs: the essentials at any commercial gym. Cable machine, dumbbells, barbells, leg curl + extension, leg press.

THE FOUNDATION

5 PILLARS. ZERO BULLSHIT.

01
PROTEIN + FIBER

Build every meal around protein and fiber. Spread across 3 meals + 1 snack.

02
HYDRATE

Drink half your bodyweight in ounces every day. Cheapest fat-loss hack you'll ever find.

03
MOVE MORE

10,000 steps a day. 8,000 is the bare minimum. Walking outsells every drug on earth.

04
90% RULE

Build 90% of your intake around whole, single-ingredient foods. Use 10% for flexibility.

05
SLEEP

Not a bonus. The foundation everything else sits on. Hormones, recovery, willpower, all of it.

“Simple doesn't mean easy. But if you commit to these, your body will have no choice but to change.”

YOU'RE NOT GETTING A PDF AND A "GOOD LUCK"

YOU'RE GETTING TWO COACHES.
EVERY DAY. FOR 8 WEEKS.

JAKE LOURO
JAKE LOURO
HEAD COACH · FORMER FIREFIGHTER

20 years coaching. Specializes in men's body composition and strength. Designed the training programming and overall structure of this challenge.

Handles male tracks (gym, home, beginner) and challenge structure.

JULIE LOURO
JULIE LOURO
POSTPARTUM CORRECTIVE EXERCISE SPECIALIST

15+ years coaching women. Designed and runs the peri/postpartum tracks plus all female-specific programming.

Handles female tracks and pre/peri/postpartum programming.

WEEKLY CHECK-IN EMAILS

Tied to where you are in the program that week. Not generic newsletters.

DIRECT EMAIL ACCESS

To both Jake and Julie. We respond within 24 hours. No bots, no assistants.

DAILY GROUP PRESENCE

Private Facebook group. We're in there every day. People who engage outperform people who don't.

HOW YOU WIN $1,000

THREE THINGS. THAT'S IT.

01
Submit before & after photos

Front and back, good lighting. Day 1 and Day 56. We'll send detailed photo guidelines.

02
Follow the program

To the best of your ability. Show up to your sessions. Hit your protein. We're judging on transformation, not perfection.

03
Engage

Open the weekly emails. Post in the private group. Ask questions. The people who engage are the ones who finish.

We're judging based on the most dramatic transformations. Not perfection. Not leanness. Progress.Make the change obvious. We're rooting for you.

THE 8 WEEKS

MAY 11 · JULY 3

WEEK 1-2
ON-RAMP

Establish your macros. Photos. Lock in your training schedule. Track everything.

WEEK 3-4
DIAL IT IN

First adjustments. Your data tells us if your numbers need a tweak.

WEEK 5
HALFWAY MARK

Mid-challenge photos. The single best motivator to finish strong.

WEEK 6-8
THE PUSH

Block 2 of training kicks in. Final push. Submit your after photos by Day 56.

QUESTIONS WE GET

FAQ

When does it start? When does it end?+

Kickoff is May 11, 2026. Final day is July 3. Registration closes May 10 at noon Eastern. After that, doors are shut until the next round.

What if I've never trained before?+

That's exactly who the Beginner tracks are for. You'll get a program built for new lifters, with detailed coaching notes and demo videos for every movement.

Postpartum or pregnant?+

Julie runs the peri/postpartum programming. She's a Postpartum Corrective Exercise Specialist with 15+ years of experience. You're in good hands.

What if I miss a day or have a bad week?+

Get back on track at the next meal. Not Monday. The next meal. The whole challenge handbook has a section on this because it happens to everyone. The people who finish are the people who don't let one bad day become a bad week.

Do I have to track my macros?+

For the first two weeks, yes. After that, you'll have built enough awareness to estimate accurately. Tracking is a temporary tool, not a forever thing.

What if I don't win the prize?+

Most people don't. They still walk away with custom macros they understand, a body that fits the effort, and habits that last way past 8 weeks. The prize is a bonus, not the point.

What's your refund policy?+

Once the challenge starts, no refunds. Before kickoff (May 11), email jakelouro@gmail.com and we'll work it out.

What's the difference between $99 and $149?+

$99 (Nutrition Only) gets you the full nutrition system, handbook, group, and check-ins, but no training program. You bring your own. $149 (Full Program) adds an 8-week custom-matched training program delivered through TrainHeroic with demo videos. If you don't have a program you trust, take Full.

LAST CHANCE TO GET IN

YOU CAN START
MONDAY MAY 11.
OR YOU CAN SAY
"NEXT TIME."

You've said "next time" before. You know how that goes. Eight weeks from now you'll either be the version of yourself you've been talking about, or you'll be saying "next time" again.

Registration closes May 10 at noon. After that, doors are shut.

Questions? Email jakelouro@gmail.com

LET'S DO THIS RIGHT.

Jake & Julie · Louro Training

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